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Wheeler Trigg O'Donnell LLP
Denver, Colorado, United States (on-site)
11 hours ago

Description

Summary/Objective

Wheeler Trigg O’Donnell LLP (“WTO”) seeks an experienced writer and leader to join its marketing team as the Marketing Communications Manager. We seek a dynamic and creative individual who also brings critical reasoning and analytical skills to bear for the firm and its lawyers.

The Marketing Communications Manager supports the firm and its lawyers in crafting and delivering our most critical business development messages. The Marketing Communications Manager is often the first contact for lawyers as they prepare to engage with a new client or prospect. The person in this role is uniquely poised to serve as a connector of people and information across the firm. The person in this role is a strategic partner to the lawyers as they prepare to communicate persuasively and effectively to grow the firm’s brand and business.   

To Apply: Read the following details carefully. Submit a cover letter, resume, and three concise writing samples to Liz Conti, Director of Human Resources, at conti@wtotrial.com. Following interviews, finalists will be invited to complete a timed writing exercise, to be conducted separately.

About WTO

WTO is a national civil litigation boutique based in Denver. The firm’s 100+ trial lawyers and litigators represent sophisticated clients in courts across the country. WTO is a uniquely collaborative and collegial law firm.

As a litigation boutique, our partners generally agree on where WTO is going in the market and how we can best get there. For the marketing team, this means that there is very little in the way of distraction. We work on projects that stand to make an impact for the firm. As a result, you can expect to plug into a sophisticated marketing and business development culture where expectations are high, new challenges arise daily, and your work will be genuinely appreciated.

Responsibilities

Business Development

  • Lead the response for all pitches and proposals. This ranges from high-touch RFP (“Request for Proposal”) responses to boilerplate packets, as well as tailored pitch support pieces, such as custom brochures.
  • Using the firm’s subscription tools and other resources, conduct research on and concisely summarize findings about clients, prospects, companies, counsel, and WTO’s competitors.
  • Connect with lawyers proactively to learn what they are focused on, listen for opportunities, and help them follow through to develop new business with clients and prospects alike.

Marketing

  • Maintain website content, including practice descriptions and bios, and help draft new content.
  • In collaboration with the marketing team and external vendors, serve as the lead author of brochures (annual review, general firm information, recruiting, targeted pitch pieces), microsites, and other marketing products.

Public Relations & Social Media

  • Collaborate with team members and the firm’s outside PR agency to tell firm success stories and promote victories to national and local media and industry outlets.
  • Collaborate with the Digital Marketing Coordinator to craft messages for social media.

Awards & Rankings

  • As needed, identify opportunities and lead the firm’s submissions to national and local awards and rankings directories. Examples include The American Lawyer Litigation Department of the Year, Chambers USA rankings, Law Week Colorado awards, Denver Business Journal awards, and similar opportunities.
  • Interview attorneys to determine whether they and/or the firm have the right experience to be competitive for an award, help make a go/no-go decision, and draft the submission.

Advertising

  • Update ads and develop new ad messages according to existing contracts and opportunities.

Internal Communications

  • Draft regular internal marketing email (the WTO 360) and seek opportunities to improve it and other marketing/BD-related internal communications.
  • Work with departments as needed to apply the WTO voice to internal communications.


Requirements

Required Qualifications

  • Prior proposal writing experience is required, preferably in a law firm or other professional services context.
  • Three to five years of marketing, communications, or business development experience is required, preferably in law or professional services.
  • A Bachelor’s degree in marketing, communications, journalism, English, or a comparable field is preferred.
  • Desired Characteristics
  • You are an excellent communicator. You care as much about client service as you do about telling powerful stories. Your communications skills—not just your writing skills—will be relied upon daily as you build relationships, steer projects to completion, and manage expectations. You appreciate the value of communicating early and often. You put as much care into the emails you send as the web copy you draft—and you also know when not to send another email and instead pick up the phone or connect in person.
  • You’ve got touch. You can easily establish rapport with and build trust among the firm’s 100+ trial lawyers and litigators. WTO lawyers are deeply thoughtful and process information quickly. They are curious. They are critical thinkers. You appreciate the need to tailor messages to them and prioritize information.
  • You value collaboration. Lawyers and team members often respond with original questions and may point out weaknesses in ideas in order to create strengths. This doesn’t bother you—in fact, you like it. You know that together, you and they are crafting the best possible messages and products to connect with target audiences.
  • You like researching and summarizing. You genuinely enjoy and have a talent for gathering complex information from various sources and bringing the most relevant ideas to bear in persuasive writing.
  • You are curious. You appreciate that to be successful in your role, you must be a student of WTO. You will make it a point to learn what different lawyers do, what the firm’s different practice areas are known for, and you’ll always be listening for opportunities to bring potentially valuable new ideas into the mix.
  • You are a mimic. You can review prior work product and replicate that in substance and style.
  • As much as you enjoy the drafting process, you also relish revising with others. At WTO, we will always go the extra mile if there is a way to say something better. To you, tireless wordsmithing to find the most apt expression is a game worth playing. The prize is connecting with your audience to win new work.
  • When something is not right or is incomplete, you will say so, no matter who needs to hear it. You won’t pass off work product that you know is not up to standard.

Special Projects:  Special projects may include assisting with heightened or escalated month-end needs and testing of new software features. On occasion, weekend hours or extended weekday hours could be necessary. 

Supervisory Responsibilities: There are no internal supervisory responsibilities. The Marketing Communications Manager will oversee projects and work product from outside vendors including graphic designers, website developers, and possibly other writers or content developers.

Work Environment: The Marketing Communications Manager is one member of a close-knit, three-person marketing team. WTO’s collegial  atmosphere is fostered not only by the lawyers, but by all members of the support staff. Our firm’s employees are proud of collaborating in service to our clients. Our commitment to teamwork allows us to tap multiple fields of experience from our range of practice areas, ensuring our ability to meet each client’s individual needs. Our team approach enables us to analyze a situation from several points of view until we uncover the advantage that makes the difference for our client.

Salary Range: $100,000 - $110,000 per year, depending on qualifications and experience.

Equal Opportunity Employer: We do not discriminate on the basis of race, color, religion, national origin, sex, age, disability, sexual orientation, marital status, genetic information or any other status protected by law or regulation. It is our intention that all qualified applicants are given equal opportunity and that selection decisions be based on job-related factors.

Job Information

  • Job ID: 65866481
  • Workplace Type: On-Site
  • Location:
    Denver, Colorado, United States
  • Position Title: Marketing Communications Manager
  • Company Name For Job: Wheeler Trigg O'Donnell LLP
  • Job Function: Marketing Communications
  • Job Type: Full-Time
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