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DataGrail
Remote, United States
14 days ago
DataGrail
Remote, United States
14 days ago

Description

DataGrail is looking for a Director of Product Marketing to help us take our privacy solutions to market. You will help us define our customer personas, craft positioning and messaging, and drive the launch and continued success of our products.

This is a highly cross-functional role, partnering across Product, Sales, Customer Experience, Operations, and Marketing. You will be responsible for gathering and sharing insights that help shape product features and positioning, driving launch and go-to-market strategy/execution, and helping to drive customer adoption and engagement post-launch in partnership with our customer experience team.

This is a great opportunity to join a fast-paced startup and bring exciting new products to market. We need you to help us talk about our products the right way, land them with our target customers, and refine our roadmap for the future. If you have experience launching SaaS products at a startup and want to take the next step in your career, this is the role for you.

What You'll Do: 

  • Lead ongoing market research and competitor analysis
  • Extract insights to inform our positioning and product roadmap
  • Regularly and proactively collect, synthesize, and share actionable insights about our customers and products with the broader company
  • Use data to define customer personas, develop messaging, and create go-to-market strategies
  • Partner with Product to plan and promote key feature launches 
  • Lead the creation of internal and external messaging along with training, FAQs, etc.
  • Support sales by developing collateral that educates customers on our platform
  • Collaborate with the broader marketing team to create compelling, customer-focused content that drives brand awareness and generates leads
  • Measure and report on the impact of our product marketing activities


Requirements

What You Need: 

  • Bachelor’s degree, MBA a plus
  • Breadth and depth of marketing experience
  • Experience in a product marketing role, preferably at a SaaS company
  • Skilled at defining and iterating on positioning
  • Experience in market research, including quantitative and qualitative analysis
  • Experience launching new products and creating releases and go-to-market plans
  • Experience working as part of cross-functional teams involving sales, product, and marketing
  • Exceptional written communication and presentation skills
  • Creative and conceptual thinker matched with strong execution and organizational skills
  • Flexible and willing to adjust in a fast-paced, startup environment
  • Bonus Points: Strong understanding of the influencer marketing industry 

Job Information

  • Job ID: 60789419
  • Location:
    Remote, United States
  • Position Title: Director of Product Marketing
  • Company Name: DataGrail
  • Job Function: Product Marketing
  • Job Type: Full-Time
  • Job Duration: Indefinite
  • Min Education: BA/BS/Undergraduate
  • Min Experience: 3-5 Years
  • Required Travel: 0-10%

Please refer to the company's website or job descriptions to learn more about them.

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